Ronald Shakespear was born in Rosario in 1941.He has been Chair Professor at the University of Buenos Aires and Past President of ADG.He founded Diseño Shakespear in Argentina 50 years ago, now directed with his sons Lorenzo (DG Uba) and Juan (DI Uba). Ronald has been International Jury for the Art Directors Club of New York ADC,1990,Segd Design Awards DAP 2008,Wolda Awards 2008, Innovar Awards,and many National and International Contests. Has also given seminars, lectures and workshops in 42 cities of the world.His last book «Señal de Diseño»,was re-published in 2009.He received the Silver Pencil Award in 1987,the Konex Award in 1991 and the Golden Brain in 2006.

Ronald has been recipient of the 2008 Segd Fellow Award from the Society of Enviromental Graphic Design – for the first time given to a South American designer.Previous recipients of the Award, has been Massimo Vignelli, Lance Wyman, Robert Venturi, Ivan Chermayeff, Deborah Sussman,David Vanden-Eiden,Chris Calori, among others.

Diseño Shakespear wayfinding and branding mega-projects as the Buenos Aires Underground (Subte),Buenos Aires Hospitals,Tren de la Costa, Temaiken Biopark,Ausa High Roads and many more.His work has been published in most important books and publications of the world including China,United Kingdom,Canada,United States,Italy,Germany,Japan,Mexico,Switzerland,Spain,Brazil,and more.

Also exhibited at the Centre Georges Pompidou (Paris), the Triennale di Milano, ICCID, (Italy ). Mayor exhibitions were held at Iteso University in Guadalajara and Bienal del Cartel in Xalapa,(Mexico), Centro Recoleta and National Fine Arts Museum, (Buenos Aires).Last exhibition in Buenos Aires – 45th Anniversary of Diseño Shakespear- at Centro Borges in 2005.Anthological Exhibit and workshop at Virginia Center for Architecture, AIA,(Richmond),2006, and at The Katzen Arts Center (Washington DC),2008. He has been lecturer at the Icograda Congress in Nice, Montreal,Sao Paulo,and Beijing.Also Visiting Professor at University of Alberta and the Simon Fraser University,Canada.

He co-author of the Buenos Aires City signage (1971-72 with Gonzalez Ruiz).This is perhaps his most well known project and has been published by Eye Magazine,Abitare, Domus,Archigraphia,Graphis,Idea,and more.

Diseño Shakespear has designed 1600 brands in the last fifty years.Ronald’s portraits book «Caras y Caritas» has been puplished by Jorge Alvarez Editor in 1966 and a new edition called «Visiting the Sixties» is on final production.

His photos are now in private collections and Museums in EEUU,Switzerland,Canada,Argentina and Italy.»Borges in the National Library»,perhaps his most known portrait, is at the Jorge Luis Borges Foundation and his poster for Hamlet was declared as one of the 100 best posters of history in Mexico and can be seen at the Buenos Aires Modern Art Museum (Mamba).

Ronald lives,work and write in Buenos Aires.